[PDF.49mg] Social - Local - Mobile: The Future of Location-based Services (Management for Professionals)
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Social - Local - Mobile: The Future of Location-based Services (Management for Professionals)
Gerrit Heinemann, Christian Gaiser
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| #2868922 in eBooks | 2014-11-20 | 2014-11-20 | File type: PDF||0 of 0 people found the following review helpful.| Five Stars|By Ricardo M. Palomar|Good book.|From the Back Cover|In the future, shopping will be greatly influenced by a combination of localization issues, mobile internet at the point of sale, and use of social networks. This book focuses on the ‘SoLoMo synergies’ that arise from this para
n the future, shopping will be greatly influenced by a combination of localization issues, mobile internet at the point of sale, and use of social networks. This book focuses on the ‘SoLoMo synergies’ that arise from this paradigm shift in future shopping, which also promises new and effective marketing options for traditional retailers. It also reflects the current status of research and business practice, analyzing the basic factors of SoLoMo in detail. The...
You can specify the type of files you want, for your gadget.Social - Local - Mobile: The Future of Location-based Services (Management for Professionals) | Gerrit Heinemann, Christian Gaiser. A good, fresh read, highly recommended.