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Persuading Aristotle: The timeless art of persuasion in business, negotiation and the media

Peter Thompson




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 | #1152830 in eBooks |  1998-11-01 |  1998-11-01 | File type: PDF

||About the Author|
Peter Thompson is host of ABC Radio National's breakfast program, and ABC TV's First Wednesday.

When Peter Thompson, master of the broadcasting art, turns his attention to the nuts and bolts of persuasion, the result is precisely what you'd expect: lucid, comprehensive and intensely practical.' Hugh Mackay, Author of The Good Listener

'As soon as you move one step up from the bottom, your effectiveness depends on your ability to reach others through the spoken and written word.' Peter Drucker

In the information age, where the contest of...

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