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Bridging the Culture Gap: A Practical Guide to International Business Communication

Penny Carté, Chris Fox




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 | #2678987 in eBooks |  2008-07-03 |  2008-07-03 | File type: PDF

||0 of 0 people found the following review helpful.| Since we are now all Global - great book|By Karen Adams|Great book to learn about all the cultures that we now are dealing with since the world is now Global!|4 of 4 people found the following review helpful.| The best book on culture I've read to date...|By Jennifer Carey|I found this book to be so useful that I passed it on t| |
"[I]nformal, easy-to-read... engaging... a worthwhile read for any procurement and supply chain professional needing to communicate and negotiate internationally." -- Supplymanagement.com

As globalization continues to gathers momentum, the contact between business people from other countries is becoming more and more frequent. The more national boundaries a company crosses, the greater the scope for misunderstanding and conflict. To succeed internationally, it is essential to be able to break the barriers of culture, language and set patterns of thinking.

The second edition of Bridging the Culture Gap, written by two of Canning's most experienc...

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