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Big Data and Analytics: Strategic and Organizational Impacts

Vincenzo Morabito




[PDF.uz46] Big Data and Analytics: Strategic and Organizational Impacts

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 | #2790541 in eBooks |  2015-01-31 |  2015-01-31 | File type: PDF

||From the Back Cover|This book presents and discusses the main strategic and organizational challenges posed by Big Data and analytics in a manner relevant to both practitioners and scholars. The first part of the book analyzes strategic issues relating to the gr

This book presents and discusses the main strategic and organizational challenges posed by Big Data and analytics in a manner relevant to both practitioners and scholars. The first part of the book analyzes strategic issues relating to the growing relevance of Big Data and analytics for competitive advantage, which is also attributable to empowerment of activities such as consumer profiling, market segmentation, and development of new products or services. Detailed consi...

You easily download any file type for your gadget.Big Data and Analytics: Strategic and Organizational Impacts   |  Vincenzo Morabito. I was recommended this book by a dear friend of mine.

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